Startup Partners

Lean Startup Machine LA is less than a week away

admin — Mon, 11 Jun 2012 16:17:58 +0000

Lean Startup Machine is an intensive workshop where entrepreneurs and innovators learn how to build what their customers want. I’ll me mentoring, look me up.

Over the course of the weekend you will do the following…

Ideate a startup or work on the one you have now
Practice Customer Discovery
Research your Target Market
Practice Customer Development
Test your Assumptions in Iterations
Understand your Business Model
Iterate and Pivot (when necessary)
Build something you can Launch
Present your Validated Learnings

Learn more.

A/B Testing for Lean Startups

admin — Tue, 28 Feb 2012 17:32:24 +0000

Mucker Lab, an incubator in Santa Monica asked me to give a talk to their class on A/B testing. I went ahead and provided an overview but something dawned on me after the presentation. None of these companies had any business A/B testing at this stage. These guys were still trying to validate some of their fundamental hypothesis and qood old fashioned cust dev should be their primary focus.

Well, here’s the deck for those of you who are further along along.

http://www.slideshare.net/PeteMauro/ab-testing-for-lean-startups

Noah Kagan at Lean Startup LA

admin — Thu, 13 Oct 2011 18:32:24 +0000

Noah Kagan will be sharing his lessons learned from working at Facebook, Mint and Appsumo. I first met Noah at his Community Next conference about 4 years ago when he was helping Tim Ferris market “4 Hour Workweek”. Since then he helped Mint grow traffic (and become a famous case study in the process) and built Appsumo, the daily deal site for web geeks.